The timeline below displays the trend in growth or decline in device ownership among Americans over the course of four years, from 2011 to 2014. A darker gradient represents a larger proportion of Americans who own that device; the timeline as a whole aims to contrast the consistently predominant popularity of cell phones over other devices.
The visual below aims to break down and contrast the various behaviors among mobile users of different genders. The bars on either side of the device compare male and female preferences for various categories of apps. The center figure represents the relative amount of time spent daily by either gender on mobile devices.